Posts by Gretta Corporaal

Organizing with on-demand freelancers in the platform economy: Part Two

What challenges do organizations face when adopting online freelancing platforms as part of their business models? annawaldl/pixabay. (CCO) Digital technologies have enabled the rise of online labour platforms that transform contemporary organizations and the way work gets done. In Part One of this blog, I introduced a typology of online labour platforms and described the motivations… Read More »

Organizing with on-demand freelancers in the platform economy: Part One

To understand the future of work we need to explore the diversity of platforms and how they are used in the modern economy. Widjaya Ivan/Flickr. (CC BY-NC-SA 2.0) In the platform economy, digital technologies enable a wide range of interactions. You’re probably familiar with sharing economy platforms such as Uber and Airbnb. But probably lesser… Read More »